BrandTell Sets To Boost Lagos SMEs Capacity

Kunle Adelabu

Small and Medium Enterprises (SMEs) at the last trade fair organised by the Ikorodu Division Chamber of Commerce and Industry at the Lagos State University of Science & Technology (LASUSTECH) ground.Convocation (File photograph)

Small and Medium Enterprises (SMEs) across Lagos, are looking forward to the transformative experience that BrandTell Nigeria initiated through the “Boost Your Brand Using the Social Media (BYB V)”.

The business summit is an annual event that empowers SMEs to leverage the power of the digital space to grow their brands.

The event, scheduled to hold at Open Heavens Event Centre, Solebo Estate, Ikorodu, comes up between November 9th and Friday, November 10th, 2023, with the theme, “Scaling: Path to Pivot or Profit for Sustainability.”

According to the convener, Adenike Fagbemi, she said that the summit is designed to assist their knowledge and skills towards development of their business.

“The summit’s agenda lies in a mission to equip SMEs with the knowledge and skills essential for harnessing the formidable potential of social media, thereby, elevating their brands and enhancing profit margins”, she said.

“The BYB V summit will be playing host to an exclusive gathering of entrepreneurs, business leaders, and seasoned social media experts, all poised to delve into the ever-evolving terrain of social media’s impact on business growth and long-term sustainability.

“Entrepreneurs and SMEs will have a unique opportunity to present their ventures to potential investors in a dedicated session, fostering connections and potential collaborations that promise exciting prospects”.

Adenike also stated that topics that will be discussed at the summit encompass building a compelling brand presence on social media, effective social media advertising strategies, crafting engaging content, sales optimization, and measuring ROI to guide informed decision-making.

Meanwhile, the summit will offer hands-on workshops and practical sessions, allowing SMEs to cultivate new skills and implement them instantly into their businesses.

According to the Convener, the summit will encourage participants to think globally and explore international opportunities through social media.

“Beyond investment opportunities, participants can also establish connections with peers, fostering a network for support, collaboration, and knowledge-sharing”.

Adenike Fagbemi is confident that participants will be equipped with newfound knowledge and valuable connections from BYB V.

BTN Network Nigeria aims to accommodate approximately 100 business owners, facilitating a robust platform for networking and nurturing long-term relationships.

Every participant is expected to pay a sum of ₦20,000. For further details, contact ‘Keji via WhatsApp at 08083837930.

For media inquiries, sponsorship opportunities, or access to more summit particulars, connect with BrandTell Nigeria via Instagram and Facebook.

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